You want to embed images or audio and video clips in your own video on the video platform.
 Know that according to the rights on the work that you want to integrate, there are rules to respect.


First case : the work is under a free license

This means that the author has waived his rights and you can then use the work as you want (copy, modification, etc.) without permission of the author or obligation to quote.

Example : Pexels and Pixabay sites list freely licensed images and videos. You can therefore re-use them without constraint.


Second case : the work fell into the public domain

From 70 years after the death of its author, the copyright of a work disappear.

You can exploit this work as if it were under a free license except that you must quote its author.

Example : Leonardo da Vinci's Mona Lisa is a work in the public domain because it disappeared in 1519, more than 70 years ago.


Third case : the work is published under a Creative Commons (CC) license

The CC licenses provide rules for the distribution and re-use of digital works.

Four options are possible :

Logo Creative Commons BY Attribution (BY)
This default option requires you to credit the author.
Logo Creative Commons NC No commercial use (NC)
The work, modified or not, can not be used for profit.
Logo Creative Commons ND No change (ND)
You can reuse the artwork but it can not be edited.
Logo Creative Commons SA Sharing under the same conditions (SA)
If the artwork is embedded in a new creative, it must be published under the same CC license.

To create a CC license, simply associate the desired options.

Example : the licence licence BY-NC-ND stipulate that the work may be used identically (ND) to non-commercial purposes (NC) and which are the author's right to be quoted (BY).

Of course, you can always ask permission from the author to, for example, edit a work that does not normally allow it.


Fourth case : the work is subject to copyright

In theory, you must contact the right holder to reproduce or distribute the work.

However, some copyright exceptions, such as the short quotation exception or the pedagogical exception, allow you to use part of the work without permission from the author. You must always quote the author and the source of the work.

Example : for a course about film technology, you can't use the entire movie Dunkerque (2017) in an educational video. You can, however, incorporate short excerpts if you quote the title of the film from which it comes and its author.

The limits related to these exceptions (length of audiovisual extracts, size of images, length of text, etc.) are defined in the copyright guide, which can be found in the references at the bottom of this page.


Fifth case : you don't know the scheme under which the work is published

Generally, the absence of copyright or CC licenses are clearly stipulated but sometimes this is not the case. It is then safer to consider that the work is subject to copyright.